Navigating social media without analytics is like crossing the ocean without stars. No self-respecting ancient mariner, or night-migrating bird for that matter, would try to cross from Knossos to Delos without use of the stars. The ocean is too large, and full, and dark. But sales people are trying to follow their B2B customers on Twitter without [...]Read More..
As we saw last year, there’s been a massive wave of Fortune 500 companies adopting touch-based tablets and devices. One result of that has been the proliferation of a whole range of B2B iPad and smartphone apps from companies like us and salesforce.com to enable those mobile, touch-powered professionals with the intelligence and data they [...]Read More..
Last Thursday I had the opportunity to participate in a panel discussion on digital privacy in Palo Alto hosted by the Business Association Italy America (BAIA), a network of entrepreneurs, managers and professionals focused on innovation. Personally, an event like this is always a bit of a stretch for an introvert like me, but I’m [...]Read More..
FirstTweets™ from FirstRain has solved the problem of Twitter for the B2B professional: how to get business value and intelligence out of the 250 million tweets that Twitter produces daily.Read More..
It’s always interesting, as we begin to approach the end of another year, to think about how far technology has taken us once again. With the holidays right around the corner, I’m confident that more people than ever will be hoping for an iPad2 in their stockings. Since the new release of the iPad2 in [...]Read More..
What’s interesting is what a signpost this is for where Google is in their lifecycle as a company. Instead of the fun, pioneering tech startup playing in many sandboxes, looking for ideas and doing no evil, they’ve now evolved into a focused and mature company that—for the most part—knows its market, where the money is, and is coalescing around those key products: Search, Gmail and Google+.Read More..
Yes we are dealing with some higher valuation … but the long term value being built in technology is real, and software is where it’s at.Read More..