Big congratulations to our FirstRain product and data science team, for winning the Ventana Research “Marketing Excellence Award” for 2015! Driven by our recent Orion release, FirstRain was distinguished as a groundbreaker in Marketing Strategy and as an Essential Tool for Marketing Success by Ventana Research.
The annual Ventana Research 2015 Technology Innovation Awards recognizes companies and technologies that are continuing to innovate and utilize expertise to interact with customers and we are proud to be one of the recognized leaders amongst these!
The FirstRain platform is an analytics platform that empowers enterprise customers to deliver business-critical and actionable insights to departments, teams and individuals. Mark Smith, CEO and chief research officer at Ventana Research affirms, “Marketing needs up to date information as it assesses the market and takes action, and FirstRain’s platform exemplifies our idea of an essential tool for marketing success, through FirstRain, enterprises and especially marketing organizations are not only able to learn more about the marketplace, but they are also able to gain insights leveraging big data analytics for highly personalized, relevant and timely information for sales and marketing teams.”
FirstRain dramatically increases strategic insight by adding new families of business analytics and the ability to integrate and analyze internal company data with Web and social data.
“Ventana’s Operational Innovation Award for Marketing Excellence is a testament to the powerful business insights that we provide our customers through the FirstRain platform,” said Penny Herscher, president and CEO of FirstRain. “With FirstRain, marketers can unlock the value of internal company data with Web and social for disruptive analytics that drive smart business decisions.”
What to learn more? Please contact us for a demo!
FirstRain’s case submitted on ‘Personal business analytics platform for reasons to call’ was selected for NASSCOM Top 50 ‘Excellence in Analytics’ 2015. The case study was selected from over 200 submissions received. As a result, NASSCOM has released a report reflecting the application, innovation, and maturity of analytics. The evolution of new technology that drives analytics adoption is trademarking globally. Shifting to a analytics centered culture is an exponential, high-powered change.Read the report here.
FirstRain is proud to be named a finalist for “New Product of the Year – Business Intelligence Solution” as part of the Annual American Business Awards for our recently released Personal Business Analytics for CRM solution!
Our submission highlighted the “unique way that FirstRain ranks top accounts by the quality of triggers that are dynamically discovered based on a user’s role, and the products and services they sell. And how using an adaptive business graph that delivers unmatched categorization and precision, and in-the-moment, context-aware personalization, FirstRain can coach sales teams by alerting them of “Deal Breakers” and ”Accelerators” – which include real-time triggered events on potential risks in active Salesforce.com sales opportunities, or real-world events that will help accelerate sales discussions.”
As a result of our nomination, we are included in voting for the People’s Choice Stevie Awards for Favorite New Products.
Voting is open, and the winners will be honored at The American Business Awards’ new product & tech awards banquet in San Francisco in September 2015.
TO VOTE, PLEASE GO TO:
Short Code: W496Y
FirstRain’s case study on Personal business analytics platform for reasons to call has been chosen for NASSCOM’s Top 50 Excellence in Analytics 2015. The award was presented at the NASSCOM Big Data & Analytics Summit in Hyderabad, India on June 25, 2015 with the theme of “Data-Driven Disruption – The Next Frontier”. The National Association of Software and Services Companies (NASSCOM) is a trade association of Indian Information Technology (IT) and Business Process Outsourcing (BPO) industry. This summit brings together industry professionals, companies and individuals from the field of Big Data and Analytics.
MohanaKrishnan, Director, NASSCOM, said “Disruptive technologies, informed customers, rapidly changing business models are presenting challenges as well as opportunities for enterprises to explore innovative solutions available in the ecosystem. The need for drawing better insights from huge volumes of data has fueled the need for innovative analytic solutions”.
FirstRain analyzes external and internal unstructured data to coach teams and professionals on key business developments that affect their go-to-market strategy, business relationships, and investments.
We are proud to announce that our partner Mergent has recently launched Mergent Intellect 3.0, which now provides users with an enhanced social and Web content experience powered by FirstRain analytics. Mergent joins other FirstRain partners that are providers of structured business and financial information in leveraging FirstRain’s technology platform to deliver a modern and valuable information experience.
In today’s world of information overload, data platforms must go beyond traditional news feeds that quickly get noisy, repetitive and turn-off users, in order to provide a comprehensive 360 view of companies and markets. With access to FirstRain’s technology platform, which delivers advanced analytics on unstructured information, including social media conversations on Twitter and blogs, and highly relevant, real-time insights, companies can now deliver the perfect mix of contextual data to their users.
Read the full Mergent customer story here: Mergent. Global Financial Services Solutions.
FirstRain, is proud to announce that it is has launched FirstRain sharing for IBM Connections. FirstRain will empower businesses on the IBM Connections social network platform to meaningfully engage with customers, partners and employees through deep, real-time insights that are scored and ranked based on sophisticated, business-aware algorithms that drive personalization down to the user’s role.
Why Connections? IBM Connections is an enterprise social networking platform that allows organizations to engage the right people, accelerate innovation and is currently used across major FirstRain customers. With our new FirstRain share to IBM Connections feature, users can now quickly and efficiently share insights about their customer and markets straight from their FirstRain Apps to help improve decision-making and increase productivity.
FirstRain’s information modeling technology captures the global universe of unstructured data and applies layered algorithms to extract meaning across key structure and semantic characteristics to build a sophisticated business graph that delivers understanding of the business universe and relationships within customers and markets. By allowing users to post directly to their IBM Connections streams, FirstRain’s powerful analytics are extended right into the users streams and workflows.
Our FirstRain team is currently at the IBM ConnectED conference in Orlando and will be conducting a Chalk Talk session tonight at 6:15pm @ Walt Disney World Swan Room 5-6 titled:
They don’t just want streams, they want deep insights
Session Description: Collaboration inside and outside your enterprise is built on the notion that knowledge should be shared and streams and social sharing of information are an ideal way of collaborating. But the reality is that for some organizations streams of information quickly get noisy and users disengage. Come learn how personalizing insights at the user and group level can enhance collaboration across products like Connections, Websphere and other community platforms. In this session we will provide examples of how Fortune 1000 companies are utilizing targeted views of customer and market insights to enhance collaboration and community aspects booth internally within their enterprises as well as in customer applications. We will also ‘chalk out’ your own user scenarios in an interactive exercise.
Need to enable IBM Connections share on your FirstRain account, please contact us!
Not familiar with FirstRain? FirstRain is an enterprise scale, SaaS analytics platform that provides individuals with personalized, high-precision analysis on critical developments for their customers and end markets, as they are happening. FirstRain’s information-modeling technology enables millions of users to have an unmatched view of the global business world through their own very personal lens in order to make better decisions, get closer to customers, drive revenue growth and outwit the competition. FirstRain’s patented, advanced analytics identify relevant, business-focused Web and social media insights and then seamlessly delivers them into the world’s premier CRM and social enterprise platforms, including Salesforce.com, Chatter, Microsoft SharePoint, Dynamics, Yammer, Jive, Oracle and now IBM. FirstRain analytics are used by Fortune 1000 enterprises around the world and also integrated into leading platforms like Fidelity.com and Dun & Bradstreet.
FirstRain is proud to sponsor SIIA’s Buying & Selling Content 2015 conference taking place on Thursday January 22th in New York City. The Software and Information Industry Association (SIIA), is the principal trade association for the software and digital content industries. No stranger to SIIA events, FirstRain was the winner of the SIIA Lighting Round Competition at its Strategic & Financial Investment Conference last summer.
With a packed full day agenda,the Buying & Selling Content conference will address how big data, social media, highly globalized markets, and other fast-moving developments are impacting the ways in which companies buy, sell and market digital content. The conference will feature a range of business leaders with perspectives from different industries – including finance, health care, and publishing. Through presentations and discussions, the event will address digital content issues involving data licensing, copyright, international licensing, mobile apps, SaaS platforms, marketing, and more.
Combining content with deep data science, FirstRain’s patented information-modeling analytics platform integrates into almost any third-party environment. Our analytics are used by Fortune 1000 enterprises around the world and also integrated into leading platforms like Fidelity.com, Mergent and Dun & Bradstreet where we deliver deep, actionable insights across millions of users. The FirstRain API provides enterprise developers with real-time, data-level access to the powerful proprietary FirstRain business graph – generated using real-time big data analytics of millions of sources, documents and social media from across the global web. Unlike many other general business data services, FirstRain analytics run on a sophisticated, infinitely scalable big data platform that enables millions of users to have an unmatched view of their global business world.
If you would like to learn more about how you can leverage FirstRain analytics in your platforms and applications, please find us at the conference or contact us directly.