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Archive for the ‘Women in Tech’ Category

Girls and 1000 tech jobs in Nashville

Friday, February 3rd, 2012

We have a real problem with jobs in tech. We have more jobs than qualified people.

This is not in the news today because for much of the US population there are not enough jobs. Not enough jobs that people are trained for. And yet in Silicon Valley we have 1 tech position open for every 2 that are filled. Hiring great technical staff is tough and increasingly expensive.

But this is not just a California problem. At the Nashville Technology Council’s annual meeting last week the theme was Diversity – and all the discussion was around education and attracting IT workers to Nashville. They have 1,000 open positions and not having enough IT workers is a real, commercial problem for them.

Commissioner Hagerty, in his warm up speech, talked about the need for technical education in their schools and local colleges. Followed by Mayor Dean who covered many of the same themes and a sense of urgency about education investment. The Nashville Technology Council has a mission to “help Middle Tennessee become known worldwide as a leading technology community, the Nashville Technology Council is devoted to helping the tech community succeed.” – and their main focus this year is Technology Workforce Development.

It was really fun for me to speak to this group and their membership. 500 people, all of whom care about technology jobs in Nashville.

Here’s my talk. I cover the urgency of the need to get more women into technology and the changes we can make to help women stay in technology. Today, even if they start out in the technical field, half of our tech women leave tech in the first 10 years – they either leave in college or they leave early in their careers. It’s just too hard and too isolated.

But it does not have to be this way – and that’s what I talked about. We have to solve this problem as a country. By 2016 we will only be producing 50% of the tech staff we need as a country. Today less than 50% of our workforce (women) hold less than 5% of the leadership of the technology industry.

This is such a waste of talent. It’s a competitive, bottom line issue for any company that needs tech workers – whether they are in health care, energy or computing.

We’ve solved it at FirstRain. We have women in leadership positions in engineering – and we have a very flexible work environment. We can solve it everywhere, and as a country, if we want to.

5 Leadership Keys for Women

Friday, September 16th, 2011

Do women lead differently than men? Yes, usually. Do women face more barriers than men? Frequently. But do women often hold themselves back ? Yes.

I gave a leadership talk and Q&A, at a tech company in Silicon Valley a couple of weeks ago where I was meeting with female leaders in a hardcore semiconductor company. Because it’s hardcore it was a small group, and because I grew up (professionally) in a hardcore technical environment like that I spoke to the things I have seen women do that hold them back as leaders – and how to flip these challenges around and turn them into advantages.

Here are the 5 keys to leadership as a woman (although not exclusively…) and each one is the flip side of a common weakness:

1. Embrace making decisions – they are fun

Companies need people who are decisive and courageous. A common issue with new entrepreneurs and young managers is that they hesitate to make decisions. It’s tough when you don’t know what to do, but it’s better to make a decision quickly and decisively, and be ready to change it if you are wrong, than to hesitate, hash it over many times, or wait for someone else (your board, your team, your boss) – or even worse time and delay – to make it for you.

Making decisions gets easier when you learn to trust yourself and your judgement – you can feel in your gut and in the tips of your fingers what to decide. Never underestimate your own intuition – it’s not a myth, it’s real.

I simply did not understand or trust this until I read Blink (the voice is my head is uber-critical) but now I love the feeling. I am not always right, and I definitely need and value advice, but I learned to trust, move forward fast, knowing that if I am wrong I’ll also figure that out quickly, or someone I trust will slap me.

2. Never ask whether, ask when

This is a mindset that many men are good at. They come out of of the womb asking when they’ll get that raise, when they’ll be promoted, when they’ll go kill that bear, not whether. Women so often talk about whether. Should I push for that promotion, should I ask for more money, will I get funded, will they promote a woman, will they like me?

Working with mostly men, and a few women, I see a pattern in the successful women. They don’t ask whether they have a right to what they want, they assume they’ll get it. They don’t particularly care what other people think of them, they care about getting the job done. They act like they are competent, it’s in their future, they are going to get it, and there is not any question of whether, just when.

3. Hire your betters

The fastest way to build a great team is to hire people who are smarter and more experienced than you in their field, and if you are technical these are probably mostly men today.

It can be intimidating to interview people who are senior to you – I know. It can be downright frustrating when you talk to men who, when they meet you, talk down to you because you are blond and forget that you are interviewing them (can you tell I’ve been through this?). Remember, you don’t need to be “the man” – you need to get the job done better than anyone else.

Stay focused on your vision for your team. A group of people who work for and with you, all of whom are smarter than you in some dimension but who want to climb the hill with you. Plan to grow into being their leader and if they are good people they will give you space to do it. Give in to fear of being usurped and you’ll fail because you don’t hire a strong enough team.

I confess I used to always try to hire my “elders and betters”. As time goes by the first becomes more difficult, but thankfully the second is still easy!

4. Speak up and be sure you are heard

I have often heard the complaint that a woman will say something in a meeting, not have her idea acknowledged and then a man will say the same thing and everyone will jump on a agree. There are even TV ads that make fun of this reality.

Given that this does happen, develop some tactics that help you be heard, and help you confirm that you have been heard. State your input and then ask a question that causes your co-workers to engage in your idea. Repeat yourself in different words. Go to the white board to sketch your concept – whether it is a process or a product idea – it’s really hard to ignore the person at the white board. If you are in an online meeting call on a co-worker by name to get their direct input on your idea. What does not work is speaking your piece and then waiting – that is the easiest way for you to be dismissed.

5. Put the company first and get results

And finally – the playing field is not level. Fact. Deal with it. To lead men and get ahead in a man’s world you need to work harder, be smarter and be more ambitious than the men around you.

The CEO lives in the place where the company and it’s results are all that matter to her. So practice that. In everything you do put the company first, ahead of your needs. Ahead of office politics (I wish I had known this from day one – I had to learn this one). Drive to results, be sure you get recognition for your results, and you will get ahead and become a leader.

Male dominance of tech is not going to change quickly so don’t complain, or hesitate, just get on with it. And if you are a leader – men, and women, will follow you. When you look over your shoulder you will know.

Why are Women Funded Less than Men? – a new conversation

Tuesday, August 30th, 2011

If you are thinking of starting a company, or raising venture capital, and how happen to be female then Pemo Theodore’s new ebook is for you.

Why are Women Funded Less than Men? a crowdsourced conversation presents a thoughtful collection of advice on how to do it and the challenges you face, drawn from a fascinating set of video interviews. Pemo interviewed VCs, entrepreneurs and advisors, asking them all to speak about the issues and challenges facing women trying to raise venture capital.

In a world more than 95% run by men, and 95% invested in by men, advice for the female entrepreneur is invaluable, and by presenting the advice in short video form, Pemo makes it very easy to absorb and enjoy.

Raising venture capital has never been a problem for me, and as I watched the videos I found myself thinking was I lucky, good, or just really ignorant of the challenge? I very much resonate with the advice to not be aware of your gender as you pitch, to be aggressive and to ignore that you know most VCs are not women friendly – your idea is still great.

I also resonate with the advice from Janice Roberts at Mayfield Fund that you can empower yourself by choosing the right VC. Finding the right investing partner is critical – my advice on how to pick a VC is in this post.

Many of the contributors speak about how important confidence is. So many women let themselves down by expressing self doubt. DON’T. VCs are already taking enough risk – they won’t invest in someone that reveals their fears – and men don’t let on no matter how scared they might be. Be confident, project confidence, and your investors will follow you.

As I said in my forward for the book:

While the facts are that only 3-5% of venture capital goes to female entrepreneurs there is simply no good reason for this to be the case. Women are as strong and smart as men, and often have the advantages of better management skills and stronger team building ability. But today’s venture world is dominated by men looking for the classical male style of leadership and until that changes women need to adapt to the current rules of the game, get funded and win so they can change the game.

It take confidence, courage and authenticity and a healthy dose of advice and encouragement. This wonderful collection of advice, shared experience and often humorous stories will be an inspiration to any female entrepreneur. Pemo interviews across the spectrum: VCs, entrepreneurs, those who have succeeded, some that have failed, all that have learned and share their experience with you. It’s a terrific resource if you are raising money from venture capital, plan to do so for your next brilliant idea or are a VC yourself wanting to unlock higher quality deals by tapping into the female advantage.

The complete videos of Pemo interviewing me on raising money are here and here too.

International Women’s Day in our India office

Wednesday, March 9th, 2011

It was International Women’s Day yesterday and our Gurgaon team celebrated the day by giving roses to each of our female employees in the Gurgaon office and taking them out to lunch. You can see a picture of most of our our female team members below.

FirstRain is an unusual company in that so many of the leadership are women. Myself (CEO), YY (COO) and Aparna (GM India). We all developed our careers based on deep technical training and hard work – there are no quotas in the technology world – and it is both unusual and worth celebrating to have a deeply technical company with almost 50% of the leadership  being women (and one woman board member too). It may be indeed be unique, we don’t know. And it is probably a sign that women continue to improve the opportunities they have in our society.

As Aparna (our GM in India) told her team:

“International Women’s Day (8 March) is a global day celebrating the economic, political and social achievements of women past, present and future.

The new millennium has witnessed a significant change and attitudinal shift in both women’s and society’s thoughts about women. We do have female astronauts and prime ministers, more women in the boardrooms, greater equality in legislative rights, and more importantly women’s visibility as impressive role models in every aspect of life. And so the tone and nature of IWD has, for the past few years, moved from being a reminder about the negatives to a celebration of the positives.

2011 is the Global Centenary Year and let’s take this opportunity to celebrate success of all women and especially the India woman Rainmakers.”

A subset of our Gurgaon female team members:

On stage twice in one day:
CMO Club and Astia

Friday, November 5th, 2010

Yesterday I had two opportunities up on stage – but talking about very different subject matters in the two.

First was on stage with our customer – Kevin Bailey from Symantec – talking about how Symantec uses real-time intelligence and FirstRain monitors to provide unique, instant customer intelligence to their sales force – and how FirstRain is integrated into their SymBrain portal. Great fun – and I get a huge kick out of customers talking about FirstRain. More to follow on this – we’ll put up some video from his talk shortly.

Kevin Bailey, Snr Director Global Market Analytics and Strategies, Symantec

One example: FirstRain powering the competitive matrix pages in SymBrain



Second was on a panel at Astia in San Francisco – speaking to a group of young women entrepreneurs about leadership. It is always both humbling and energizing to be asked to talk about my experiences and views on leadership. This panel was part of week long event for 43 women to help them get their businesses started and connect them with people who can help them raise money.

Three terrific women on the panel with me:

  • Robin Edwards who is a partner at SNR Denton,
  • Renee Knee who is WW VP/GM Commercial Sales and Growth Initiatives at HP,
  • Karen Riley who is a member of the Angels’ Forum
  • Greg Ketchum of Talent Planet (Panel Moderator)

It was fun and inspiring to talk about leadership with a hungry, smart group of young women – although as usual I was the most controversial. I do enjoy being provocative — but I was also the token CEO on the panel so I had some fun with that.

I really enjoyed listening to Robin, Renee and Karen’s perspectives. All such different backgrounds and yet we had many shared opinions on how to grow into being a leader. We talked about the importance of being confident, of setting boundaries and acceptable behaviors, of not needing to know it all yourself, how to manage stress (my input: work out and great red wine) and how to build executive teams who compliment your skills.

The most helpful for me was hearing Karen talk about how she took two years to care for both her parents as they fell ill – she cared for them herself in her house for the last 6 months of their lives – and she applied all her leadership and operational skills to make the end of their lives as comfortable as possible. As I navigate my way through the murky waters of ill parents it is comforting to realize I have skills and resources I can bring in to help make their lives easier.

Renee, Karen, Robin, me and Greg

Joining the board of Investorside

Monday, June 30th, 2008

As we announced today – I’ve joined the board of the non-profit group Investorside. This is a trade association with a mission to “increase investor and pensioner trust in the U.S. capital markets system through the promotion and use of investment research that is financially aligned with investor interests”.

The need for a group like Investorside grew out of the mistrust investors felt for research after the research/banking conflicts became visible in 2001. Sellside researchers were promoting stocks long after they knew they were a bad investment, in order to keep the investment banking fees, and so their own fees going.

Today the group’s members are investment research firms “providing research that works purely for investors”.

FirstRain is used by investors and by corporations today – both when the goal is to do institutional grade research from the web. When I was approached to get involved in Investorside, and to serve on the board, I thought it was a very good fit. It’s an opportunity for me to help the research community using my experience in web 2.0 and growing markets, and it’s an opportunity for me (and FirstRain) to continue to grow in our understanding of the research needs of the investment community.

Here’s the expanded mission:
The Investorside Research Association serves its members through three primary functions:
Certifying Research Providers — Investorside certifies that its members are free of investment banking, consulting, and research-for-hire conflicts and provides certified member firms with the trademarked Investorside Seal.

Promoting the Growth of Independent Research — Through Investorside.org, annual conferences and regular media communication, Investorside markets its member firms to individual and institutional investors.

Promoting Government Policy that Encourages the Use of Independent Research — Investorside represents its members’ interests before regulators, law-makers and members-of-industry, promoting the use of investment research that is aligned with investor interests.