Market Mine

FirstRain and The World of Digital Business Intelligence

Hedge fund case study

Many of our customers are hedge funds looking to both save time and get an intelligence advantage from the web. They are notoriously secret so we can rarely use their names – but even so they will talk with us and share how they use FirstRain.

Liz (her name has been changed at her request) is an investor relations associate at a hedge fund in Greenwich CT. This is a fund that has a long term horizon and applies private equity style investing to the public markets. She shared how she uses FirstRain with us. Her goal is to quickly and easily find intelligence which may be impacting her firm’s portfolio.

“One of my responsibilities it to generate a daily watch report for our research analysts. Each analyst has Bloomberg on their desk, and access to sell-side research, so they can easily screen for major news stories. My challenge is then to help them find the smaller local news stories that might be impacting our portfolio.

We have found that local news and blogs are helpful for our continuous understanding of industries like restaurants and retail – for example seeing a report like Burger King to close three local Plano TX franchises which might change an analyst’s model or outlook.”

In the past Liz would use Lexis Nexis but, while powerful for specific one-off research projects, it does not have the local news and blog coverage that she needs, and does not have an easy workflow to generate news reports for a set of companies every day.

Liz wanted to find a simple, efficient solution to tracking daily local news and blogs about her firm’s critical investments.

Her solution today is to use FirstRain to monitor about 50 names, looking for local stories to build her daily Watch Report from. She simply uploads the names from excel and turns on a daily email monitor setup for her filters.

She says “We found it very easy to import the tickers and generate a daily email which we use to create our Watch Report from. And FirstRain is a fraction of the cost of traditional content providers like Lexis Nexis, or financial platforms like Bloomberg. In the end it was a simple decision for us, based on ease of use and price”.

FirstRain is the #1 App on Seeking Alpha!

We released out first free version of FirstRain on the brand new Seeking Alpha app store last week – and today we are the #1 app with over 2500 downloads!

The reviews are terrific — like “This is brilliant. You can see in an instant all the important news on any ticker and know what happened to the stock and the volume when the news was released. Probably the fastest way to get familiar with any new stock.”

It’s easy to try it out for yourself. Go to the Seeking Alpha App Store and install it.

You can see two views of a company – a short overview of what’s hot and happening:


and then if you click through to Read More – you see a whole page of the company brief – an in depth and very relevant view of what’s impacting the company, it’s competitors, it’s management, and then from there review the top industry topics that are trending on the web.

In one page you can quickly and easily review, or come up to speed on, a company and it’s market (this is the chart at the top of the page showing the critical events).

FirstRain Now Available for Seeking Alpha Users

Today more people than ever can use FirstRain to monitor and understand their stocks – or the companies and markets they care about.

The news is we announced our FirstRain Snapshot application on the newly released Seeking Alpha App Store (which is in itself a terrific new capability for all Seeking Alpha users). The press release is on our website – check it out. But more importantly – down load the app and try it for yourself. It’s free.

It’s exciting for us to make our unique brand of dynamic, in-depth market intelligence available to the millions of business-savvy bloggers and readers at Seeking Alpha. The Snapshot provides embedded Quote and Portfolio analysis — as well as up-to-the-minute briefings generated on companies and trending topics, seamlessly within Seeking Alpha.

To download it for yourself — go to: http://seekingalpha.com/store/app/87-firstrain-snapshot